Revitalizing Urban Identity: Branding Dallas' Newest Neighborhood
I led the design of a cohesive branding system for a vibrant new neighborhood in Dallas, Texas. This project included crafting a bold logo suite, versatile signage designs, a full branding treatment, and engaging social media posts to connect with the community online. From wayfinding solutions and street banners to digital assets and curated content for Instagram and Facebook, every element was created to celebrate the neighborhood’s unique character and foster community pride.